Interactive Graphic Novel - RAC

Senior Digital Producer, 2and2

In my role as Senior Digital Producer, I managed the creative team behind an interactive graphic novel on road safety for RAC’s youth program. In this digital experience, the student determines how the story unfolds. Moments before impact, a vehicle incident freezes in time - four young people’s lives are at stake. The student’s goal is to explore the scene to get to know these characters and identify the decisions they have made, which led to this moment. The student can either accept or alter these decisions to see how different behaviours lead to safe or damaging outcomes. The project featured scripted video graded with a graphic novel aesthetic and green screen photos composited into a 3D space. Developed in Unity and available as an App.